Social Media is Leveling the Playing Field, Big Brands Beware

I recently read a HubSpot blog post, in which the author questions industry thought-leader Don E. Schultz, who says that social media is killing brands. You can read the full article, but in short, Don argues that as more people use social media, the less they care about any particular brand. Basically, as consumers move … Continue reading Social Media is Leveling the Playing Field, Big Brands Beware